Will paperbacks survive?
Did you know that audio books are becoming more and more popular by each day? For example, in 2004, over $124 million worth of audio books were sold in the UK and $120 million in Germany during 2005. Experts say that this year the market is expected to rise by 20% in Europe, and audio books seem to be even more popular in the USA. A survey showed a 6 % increase over 2005 with audio book sales now estimated at $923 million.
You save time, because you can listen to such books anywhere and everywhere just like an mp3 audio, and you can even do other things at the same time. You can listen when driving to and from work, when walking the dog, cycling, working around the house or at the computer, exercising, and so on. The possibilities are endless.
With a fast pace of life and work on the increase, many find it hard to find the time to read. The combination of audio books and MP3 players is making it possible for people to now get their reading in where ever they go. The easy listening of to-go audio books enables multitasking while exercising, commuting, or cleaning house.
Books are good for older, ill or recovering people and can be a wonderful gift for someone in a nursing institution. This is a gift they can remember and enjoy time after time. There are many more benefits of using these books, but even these few reasons should be enough to convince you to enter the exciting world of the spoken books.
These books can be a blessing for blind people, disabled people or people with impaired vision. There are approximately 10 million blind and visually impaired people in the United States alone. Audio books can enhance their life personally and professionally.
First, audio books can help blind people enjoy the experience of reading books.
Secondly, audio books can take blind people's education one step forward. Learning foreign languages, poetry, literature, English grammar etc. could be optimized using audio books. Did you know that there are approximately 93,600 visually impaired or blind students in the United States?
Thirdly, blind people can develop habits and hobbies using audio books. Whether you belong to the blind and visually impaired people or not, we strongly advise you to join the audio book experience now.
The most important skill a child can ever acquire is probably the ability to read, and books can be easily used to stimulate literacy in children. Books can be listened to by children while following the story in the paper book. Or they could listen just to gain and improve vocabulary and communication skills. If you want to instill in your child the love of reading, books can be an excellent start.
NoPaperback is the blog of Audado.com. Audado offers over 5,000 downloadable audio books from major publishers such as BBC, Harper-Collins, Simon and Schuster, and Time Warner. Books are organized by categories like biography, fiction, history, humor, religion, and self help.
Published February 6th, 2008
Filed in Business




